Business Development

Blog Post

Easily Find Your Next Client With Loxo’s Account-Based Prospecting for Recruiters

Growing your executive search firm or staffing agency just became exponentially easier — and more integrated.

Today, we're thrilled to unveil an industry-defining innovation that will transform how you acquire new clients and accelerate your revenue growth: Loxo’s Account-Based Prospecting.

This is the kind of sophisticated B2B prospecting engine that competitors like ZoomInfo or Apollo.io offer as an entire — often costly — standalone product. Now, it’s natively built into the Loxo platform you already use and love.

What is Account-Based Prospecting for recruiters? 

Account-Based Prospecting (ABP) is a strategic approach to business development where, instead of casting a wide net, you precisely identify and target high-value companies (accounts) that are an ideal fit for your services. The focus then shifts to finding and engaging the key decision-makers within those specific organizations. For recruiting agencies, this means strategically pinpointing potential clients and systematically working to turn them into new business opportunities, moving beyond reactive sales to proactive, targeted growth.

The industry's first native prospecting engine

Loxo’s Account-Based Prospecting marks a historic milestone: 

We are the first recruiting software platform to develop a purpose-built commercial B2B search engine directly into its core system. With native B2B data enrichment for both contacts and companies, Loxo eliminates the fragmented workflows and costly third-party subscriptions that have plagued the industry for decades.

You're likely familiar with Loxo Source, our incredible tool for sourcing candidates. Now, think of Loxo’s Account-Based Prospecting as its powerful counterpart for the sales side of your business. Instead of finding candidates for your existing jobs, it’s designed to help you find and reach the right decision-makers at your target client companies — at scale. 

It’s a B2B commercial search engine of Companies and Contacts, built specifically for recruiters to conduct business development.

Why Account-Based Prospecting is a must-have for growth

Historically, many recruiting organizations have relied on speculative CV submissions or the MPC (Most Placeable Candidate) approach for business development. While these have their place (and Loxo recently released a new feature to support the MPC approach too!), Account-Based Prospecting is widely recognized as the superior strategy for sustainable, long-term growth and systematically acquiring high-value clients.

The challenge? ABP used to be complex, with a steep learning curve and a need for expensive, separate tools. 

Loxo’s Account-Based Prospecting changes all that. We’ve made it remarkably simple and seamless, empowering your firm to adopt this highly effective methodology with ease. Even if you’ve never formally done ABP before, our unbelievable UX makes it so intuitive, you’ll be identifying and targeting ideal clients in minutes.

How Loxo’s Account-Based Prospecting transforms your growth strategy:

  • Target ideal accounts: Pinpoint high-potential companies that fit your firm’s sweet spot with unprecedented precision and depth — so you can systematically identify and win more of the right clients.
  • Discover key decision-makers: Instantly access verified professional profiles — including job roles, work history, education, and social media links. Turn weeks of research into seconds.
  • Unlock accurate contact data: Get verified work emails and B2B contact details for decision-makers, eliminating guesswork and bounced emails. (Note: Contact credits will apply for revealing information).
  • Streamline outreach: Seamlessly integrate your prospecting efforts with Loxo Outreach to automate personalized campaigns and nurture leads through tailored sequences.
  • Your entire workflow, in one place: Handle sales, business development, sourcing, and recruiting within Loxo’s unified Talent Intelligence Platform. No more switching between systems!
  • Boost data integrity: Eliminate the need for third-party database subscriptions and complex, clunky integrations. Our unified architecture prevents duplicate records and protects your valuable client relationships, ensuring pristine data hygiene.

For firms already using tools like ZoomInfo or Apollo, you understand the immense value of a robust B2B search engine. Now, imagine that power fully integrated into your core Loxo workflow. For those who haven't yet adopted such a solution due to budget or complexity, Loxo has just removed those barriers.

Who benefits most?

Loxo’s Account-Based Prospecting is a game-changer for:

  • Retained Executive Search Firms
  • Direct Hire / Perm Placement Agencies
  • Staffing Agencies
  • RPO Providers

Loxo: The All-in-One Talent Intelligence Platform built for your growth

Loxo isn’t just another recruiting tool — it’s the #1 Talent Intelligence Platform and a global leader in recruiting software. Designed to replace outdated Applicant Tracking Systems, Loxo unifies the entire recruitment lifecycle in one powerful, end-to-end platform. With Loxo, you get:

  • A top-tier ATS
  • An AI-enhanced Recruiting CRM
  • A multi-channel outbound campaign tool (Loxo Outreach)
  • Our renowned people search engine (Loxo Source)
  • Instant AI sourcing, ranking, matching, and outreach
  • And now, a native B2B Company and Contact search engine for Account-Based Prospecting

All these tools work in perfect harmony, delivering a seamless, intuitive workflow that empowers your team to focus on what matters: building relationships and growing your business. We're committed to providing you with software that helps you solve your daily challenges in the very best way possible, consolidating the tools you need into one unified platform.

The future of recruitment client acquisition starts here

With Loxo’s Account-Based Prospecting, your firm can unlock new growth opportunities with ease. No more juggling multiple platforms or wrestling with inefficient processes — Loxo delivers everything you need to prospect smarter, connect faster, and scale effortlessly.

Ready to redefine what’s possible for your business?

  • Current Loxo Professional Tier users: Dive in and explore Account-Based Prospecting today!
  • Other Loxo users: Interested in upgrading to unlock this feature? Reach out to support@loxo.co for help. 
  • New to Loxo? Discover the power of the #1 Talent Intelligence Platform. Start your free trial or schedule a demo today. 

Become a hiring machine

Ready to see for yourself how Loxo can transform your recruitment workflow and make you more efficient than ever before? We thought you might be.